How to scale gen AI Marketing Operations

Discover how you can revolutionize your marketing strategies leveraging AI and automation at scale. Benefit from valuable insights to take your marketing organisation to the next level. Save costs, streamline operations, and harness the potential of gen AI and automation.

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Key challenges in Marketing

Marketing is being disrupted by gen AI, as enterprises rethink the value of marketing.

Gen AI is already enhancing the value organisations get from their marketing efforts. This is a pivotal moment to embrace the future by shifting to AI enabled Marketing Operations.
Leverage the potential and transform your marketing to marketing managed services.

IBM iX is your trusted partner for evolving your marketing operations. With our marketing managed services, you can harness the full potential of AI, automation, and gen AI to drive efficiency and maximize ROI. Our experienced consultants will ensure your marketing target operating model is up to the task, while saving you time and resources.

Connect with our Marketing Transformation experts for exclusive insights and strategies on how we are helping clients – and how we can help you.

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Gabriela Seir
Marketing Transformation Lead, IBM iX DACH
Sharad Somanchi
Customer Transformation BPO Lead, IBM iX DACH

Schedule a meeting with our marketing experts.