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eGovernment from a single source

Our mission at IBM iX is to develop modern, digital solutions for the public sector, creating exceptional user experiences.

With experience of over 25 years and always with people at the centre. So that our country remains capable in the future.

Our services for the public sector

The benchmark of digitalisation:
The best User Experience

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Complex technology as experience

Citizens want a smart digital public sector. Services should be up-to-date and user-friendly, anytime and anywhere – and, of course, secure and compliant with data protection laws. High demands for all those who provide these services.

 

We turn complex technologies into an experience for users and citizens. From eID to eFile, from citizen accounts to the federal portal, technology can only be part of the answer. For us, people are always the drivers of digital transformation.

Digitising administration: more than the OZG

Digitisation has long ceased to be a promise for the future and means much more than implementing the goals from the “Onlinezugangsgesetz” (OZG) or the eGov Act. It requires data strategies, automated and efficient workflows, secure and administration-sensitive cloud solutions, and people-friendly AI applications.

 

And even more importantly, users in government authorities must be enabled to adopt new ways of working and new roles in established structures.

Woman in an office environment smiling.

Ensuring the future viability of public authorities

The public sector operates in a complex environment of interdependent responsibilities, changing legal requirements and the sovereign mandate of securing the future.

 

The stakeholder environment is more heterogeneous than anywhere else – but they are all united by the increased expectation of the user experience. Demographic change makes it even clearer: administration and public authorities in particular need committed and capable junior staff.

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The benchmark. of every digital service: people

The key challenge in developing new solutions remains to consistently put people at the centre. Success is measured by how well human needs are translated into sustainable services, applications and experiences.

 

This requires appreciative and clear communication on all sides, a proven toolbox of methods, and scalable MVPs. A model of success, as we have already bundled for you in the IBM Garage.

Our services a catalyst for
your digitisation

From a single source

We combine the best of both worlds – the fast, adaptable and creative way of working of an agency with the cutting-edge, broad spectrum of expertise of an IBM. We have the capability of an end-to-end digital transformation in our network – from strategy and creation to implementation, from idea generation to scalable platform solutions.

Dual user-centricity and teams with depth of experience

From the beginning, we think in a dual user-centric way – from the citizens and the employees. To achieve this, we provide our teams with specialisation and depth of experience. Our experts work consistently in partnership at eye level and transport innovation culture into your organisation.

Collaboration at eye level and transparency at all times

We speak the same language: Due to our many years of experience in the public sector, we know the specific framework conditions. We know all public forms of procurement and have answers for all requirements management questions. With us, you can minimize your procurement effort and quickly “get going”. We do not work for you, but with you in interdisciplinary teams. We measure the success of our solutions with data, interviews and tests.

A proven mix of methods and design-oriented work

We work with carefully coordinated and proven methods. Agile and lean ways of working ensure fast test-ready and cost-efficient results. Nevertheless, we always look closely – and choose the methods for your specific organisation and situation. We always approach your digital challenge from a holistic design perspective and analyse your actual needs. And then find the right answer for your project using technology diagnostics – and design user-friendly interactive experiences from it.

Service and process digitisation for government organisations

When we digitise services, the new user experience doesn’t end with a digital application. Our teams use their many years of experience in user experience to design new application forms, citizen services, and processes in such a way that they solve real problems and make government organisations measurably more efficient. Our experts, trained in BPMN, UML and FIM, reconcile agile development methods with the quality of classic process management.

Agile change management

Digitisation projects always lead to change. Supporting our customers in complex digitization projects requires empathy, understanding and sometimes patience. We help to carefully prepare government organizations for change, to jointly change existing role models in a healthy way, and to bring agile working methods, collaborative principles, and new ways of thinking into the organization in a way that everyone enjoys.

Change communication for public authorities

Change requires transparent, informative communication. For our experts in agile change management, it is therefore important to bring all participants along on this journey – whether citizens or public authority employees. We accompany all projects with sophisticated brand and communication strategies, develop suitable campaign concepts and finally implement the jointly developed ideas creatively while keeping an eye on the measurable goals.

Employer Branding for the public sector

We do good things and talk about them. When we accompany our customers into a digital future, we also help them become known to future employees. To counteract the shortage of skilled workers, we develop strong campaigns that communicate an even stronger employer brand to the outside world. Here we can rely on decades of expertise in digital communication so that we unerringly generate attention.

The IBM Garage is our proven agile framework with progressive methods, tools and content to develop digital experiences and experiences in partnership, quickly and sustainably.

Click here and learn more about the IBM Garage
Vater start preview. Man standing in a factory

A proven model for success: the IBM Garage

We are your partner for a better digitised world

With our many years of experience in the public sector, we know and understand your needs and procurement channels. This is demonstrated by our customers and projects – for the German Armed Forces, the DRV, the Minijob-Zentrale, BaFin, BVG and many more.

For us, people are always the drivers of digital transformation. Only together with them can we develop innovations. If you, too, have a forward-looking understanding of the public sector that works proactively for citizens and entrepreneurs and want to make administration more agile and digital, come to us: We will guide you through the digital transformation – as a trusted partner.

Further links and informations

staat-digital.de
“We want a fundamental transformation toward an enabling, learning and digital state that works with foresight for citizens. (...) The administration should become more agile and digital. It must focus on interdisciplinary and creative problem-solving. We will think of it consistently from the user perspective.”
SPD - Bündnis 90 / Die Grünen - FDP
Koalitionsvertrag 2021-2025

Shared success stories in
the public sector

360° campaigns for the Minijob-Zentrale

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Bild von zwei Smartphones mit geöffneter CovPass-App

CovPass: Digital Vaccination Proof

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Verschiedene Screens mit unterschiedlichen BVG Website-Inhalten

Making it easy for Berlin to use public mobility services: The new BVG.de

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Laptop auf dem die neue DRV Reha-Website geöffnet ist.

New website for DRV Rehab Clinics

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Desktop Screen with the website of the German Armed Force

German Armed Forces: Relaunch of the digital media services

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Laptop sitting on a table shows the website of the campaign

"Alkohol? Kenn dein Limit" campaign by BZgA

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Further insights into
the public sector

Picture of Team holding a welcome poster

Recap of the Vater Smart Hackathon 2022 – IBM iX Studio Berlin

Learn more
Housekeeper in kitchen in front of dirty dishes

New creative campaign for the “Haushaltsjob-Börse”

Learn more
The IBM iX team celebrating their win at the BMC Award 2022

Success for IBM iX at the Best of Content Marketing Award

Learn more

Ready for your
digital transformation?

We have decades of experience in the public sector. Talk to our experts.

Man in suit.
Stefan Seltmann
Executive Director Public, IBM iX Berlin
+49 174 9966947
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Dominik Multhaupt
Executive Director Public, IBM iX Berlin

IBM iX

The Experience Agency
of IBM Consulting

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