4 effective AI tools for marketing, brand & customer service

Every designer experimenting with AI is probably familiar with the problem: it can take a long time to find the right prompt that produces the desired creative result. And the search starts all over again with the next image.

So the result is not scalable and probably differs significantly from the previous one. Not a good foundation for brands and companies that develop large campaigns and rely on efficiency and consistency.

So we developed the AI Prompt Generator for Images. It streamlines the workflow by helping create detailed prompts, to build accurate and high-quality images. Detailed prompts allow the AI to match the designers vision closely, saving time and enhancing prompting skills. This tool gives more control over the final output, making the image generation process efficient and effective.

The prompt generator is a stand-alone tool that works with any AI generation platform, making it easy to create and scale visual assets like images, sizes, and videos. It streamlines workflows, speeds up content creation, and gives full control to align prompts with the brand’s style.

Chatbots are widely used and familiar, but users often struggle to find the right answers for their individual needs. A trained conversational AI is far superior to a basic chatbot, providing contextual, personalised and adaptive conversations that increase user engagement and efficiency. While basic chatbots are useful for simple queries, conversational AI is essential for scalable, intelligent, human-like interactions in customer service, sales, and marketing.

The “Digital Concierge” is a tailored conversational AI, embedded in any of your websites and trained on your website content, specific documents or knowledgebases to deliver valuable information faster and with unrivaled precision – to either your employees or your users.

For one of our customers, it was particularly important to have this kind of option for independent information.

In fact, “users” of our client Berlin-Chemie are patients with COPD (chronic obstructive pulmonary disease) and asthma, which often lack reliable, personalized medical information after the diagnose. Traditional resources may not provide tailored guidance, leaving many with unanswered questions.

Together we developed “TheraKey”, the digital therapy support with generative AI, and implemented ISA, an AI-driven chatbot that delivers structured, personalized, and scientifically validated responses. ISA leverages generative AI and a robust medical database to provide high-quality information.

Key features include:

• Clear, structured responses
• A strong knowledge base with 90 COPD and 115 asthma articles
• Fine-tuned AI ensuring responses are accurate and well-founded
• Strict data protection standards with no sensitive data storage

ISA has led to greater patient engagement, improved therapy support, higher trust and compliance due to scientifically backed content, better accessibility to reliable medical information while ensuring privacy and empowered patients with essential knowledge to manage their conditions effectively.