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Mastering Content Operations

Elevate your digital content creation, distribution, and optimisation processes. Reduce complexity and increase efficiency with one single framework.

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What you can expect

The challenges

What does the current situation look like? Understand how the high degree of complexity arises nowadays and what the most common challenges are for most companies.

The framework

Consolidating content processes into one framework helps teams create efficient, replicable workflows from planning to distribution and performance analysis. Discover all important steps and actions around the four pillars Plan, Produce, Distribute and Analyse.

The opportunities

Consolidate content processes into a single framework to help teams create efficient, replicable workflows. Learn the essential steps and actions across the four pillars: Plan, Produce, Distribute, and Analyse.

Start thinking content end-to-end

Teams often struggle with high content volume and manual, siloed processes, hindering efficiency and innovation. They need to navigate different systems to find what they need and keep scattered content consistent and coordinated.

Teams can better understand the complete content journey by implementing a unified framework that offers a comprehensive view of all content-related processes essential for crafting customer experiences. This approach enables optimisation of operations in content creation and management.

Efficiency from creation
to consumption

Download the free whitepaper to streamline and optimise your
workflows with one single framework.

The Contentful Composable Content Platform empowers organisations to build and deliver high-quality digital experiences. With a “content-first” approach and a unified API, Contentful can consolidate assets from multiple sources and orchestrate delivery, streamlining content creation and distribution. Organisations that want to create seamless, personalized experiences and connect more effectively with their audience have found the ideal solution with Contentful.

We are happy to help!

Talk to our experts about content operations and your current challenges.

Yannick Zimmer
Business Development Manager, IBM iX Dusseldorf
+49 1723770340
Alexander Sauer
Head of Business Consulting, IBM iX Dusseldorf

IBM iX

The Experience Agency
of IBM Consulting

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