A new online shop: IBM iX digitalises Holcim’s sales channels

Holcim Germany is digitalising its innovative product portfolio with support from IBM iX. With the launch of its new online shop, the construction material manufacturer is expanding its sales channels while positioning itself as a digital pioneer in the building sector.

Düsseldorf, 13.10.2023 – Hamburg-based company Holcim Germany is a leading name for innovative, sustainable and digital building products and solutions. As a pioneer in the field of sustainable construction, Holcim designs tailor-made solutions for building owners, construction companies and developers. And now, Holcim is providing this service online as well, positioning its shop as a new digital sales channel for its complete portfolio. The construction materials specialist turned to IBM iX, the experience design partner within IBM Consulting, to provide its expertise and experience in project management as part of the process.

An attractive customer experience

The new online shop gives customers and partners direct, instant access to Holcim’s extensive range of products, all of which can now be viewed digitally from a single source. The result is an attractive user experience that incorporates the following business segments: cement, ready-mixed concrete, aggregates (sand, gravel, chippings, recycled construction materials and industrial minerals) and agricultural products.

Ready for the future

The launch of the new online shop is a key milestone in Holcim’s ambitious digital transformation strategy. To achieve its goals, the company is partnering with IBM iX, an experienced digital transformation partner. The IBM iX team is handling both the strategic guidance side of the project and its technical implementation. The teams are working together to continue developing the online shop so that customers and partners alike can benefit from the digital added value offered by the company’s innovative services. This once again reinforces Holcim’s status as an innovative, reliable partner in the future of sustainable construction.

Access the new Holcim online shop at holcim-shop.de

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