(Senior) Marketing Operations Manager (f/m/x)

IBM iX – Designing Tomorrow

Less blah. More impact. 
 
You don’t just manage campaigns. You make marketing happen.  
 
At IBM iX, we design intelligent experiences that really make a difference. No egos. No unnecessary noise. Just people who care.  
 
Location(s): Vienna | Working model: Full-time (38,5 hours), hybrid  
 
Good marketing rarely fails because of a lack of ideas – but because of systems. That’s exactly where you come in.  
You ensure that campaigns run smoothly, data is accurate throughout the funnel and marketing and sales truly work together. You bring structure to execution, create transparency – and lay the foundation for reliable pipeline growth.  
  
Your contribution: You turn complex marketing setups into a system that works reliably – and grows measurably.

Your tasks

Think clearly. Execute flawlessly.

• Operational implementation of marketing campaigns in HubSpot and Salesforce – including secure, error-free execution  
• Structuring, managing and continuously optimising campaigns in line with defined standards
• Responsibility for key marketing operations topics such as lead routing, data quality, governance and automation
• Further development of CRM, campaign and marketing automation processes with a focus on scalability
• Ensuring consistent, analysable funnel, lead and campaign data as the basis for informed decisions
• Close collaboration with Marketing, Sales and other stakeholders, as well as actively contributing to enablement, knowledge transfer and improved ways of working
• Ownership of quality and the further development of key marketing operations structures 

What you bring

Structure, understanding of systems and ownership.

• Several years’ experience in marketing operations, campaign management or B2B marketing
• Excellent knowledge of CRM and marketing automation systems such as Salesforce/HubSpot and ideally CMS (e.g. WordPress)
• Experience in the operational implementation of integrated marketing campaigns  
• Strong understanding of lead management, funnel logic and data-driven marketing  
• A structured, precise approach to work with a high degree of personal responsibility
• Strong communication and organisational skills, as well as confident stakeholder management
• A hands-on mentality with a drive to improve and scale processes sustainably
• Excellent German and English language skills (at least C1)

How we work together 

Reliable. Collaborative. On equal footing.

• Clear responsibilities and open communication
• Leadership that provides direction while giving you the space to deliver
• Teams that focus on outcomes—not just presentations
• A strong commitment to quality and sustainable solution

What we offer

An environment where you can make an impact.

• Challenging projects across a range of industries
• Ownership and the freedom to shape your work
• Continuous learning and access to modern technologies
• A strong network within IBM iX and IBM Consulting
• And of course: our comprehensive benefits package that supports your work-life balance and wellbeing, along with regular team and company events – and more

What else you should know

IBM iX is committed to creating an inclusive workplace that provides equal opportunities for everyone. We especially encourage people with diverse backgrounds, perspectives and experiences to apply. 
 
We offer you a salary above minimum wage in keeping with the market. For legal reasons, we would like to state that the minimum gross annual salary set by the collective bargaining agreement (KV) is 45.738 EUR. 

Interested?

We look forward to your application in English, including your CV and references. Feel free to include relevant project examples that showcase your work.

Do you have any questions about the role? 

Please contact your Talent Acquisition Partner: Isabella Görke, join-ix@ibmix.de